the problem❓
First time ever
It's the first time something similar has been developed, as it creates the first MARKETPLACE and social network to engage travel content creators with operators and sell tailored experiences.
Tripsst is a United States-based company with a presence in the market and social media, so they had a proof of concept already validated. However, with their second round of investment, they wanted to go to the next level and develop a platform where content creators could get in contact with travel operators and sell the experiences to the customers, using the content as an engaging tool
It's the first time something similar has been developed, as it creates the first MARKETPLACE and social network to engage travel content creators with operators and sell tailored experiences.
New generations are getting used to doing their search on social media; they like to engage with trendsetters and follow and buy what this. Personalities are consuming in their videos.
To understand the CEO's vision and the business goals, I worked in a discovery phase where all the different departments and stakeholders were invited, from the marketing team to the Dev team.
Videos get far more views and engagement than simple photo posts on social media. The best user experience in social media regarding videos is TIKTOK, so I had to deliver something similar.
Customers are willing to pay for an experience after watching a video of an influencer.
An automation process needs to be implemented to reduce the bottlenecks they are now having while making contact between the influencer and travel operator. This will improve communication between departments and, ultimately, achieve the goal faster.
From Idea to MVP in a fast-paced process
Starting with the re-branding and values, I had to create a SaaS multiplatform ecosystem to offer customers, creators, and partners technological solutions to get their services sold and delivered, connect to an App.
Tags help people and machines understand what content items are about. They are essential because they help locate the right content needed to support any stage of the content's lifecycle, deliver personalized content, or assess content performance.
Users are experienced in scrolling down through content on different social media. I wanted to keep this mastery, so they had the same experience as any other video content social media
A market place made with experiences, ready to be purchased
Automating the process to be more efficiency
Reservation System
Internal messaging between the creators and